Hire Training Experts Skilled in Instructional Design

Instructional Design is the process of creating effective and engaging learning experiences through the use of various training deliverables such as eLearning modules, videos, and interactive materials.

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Tasha Strategic Instructional Designer

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    Expert eTrainer with 20+ years in L&D and John Maxwell certification.

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How to Hire Freelancers with Expertise in Instructional Design

If you're looking to create online courses or training programs for your employees, you might have come across the term 'instructional design.' But what exactly is it, and why do you need it?

What is Instructional Design?

Instructional design is the process of creating training programs that are effective, efficient, and engaging. It involves analyzing the needs of the learners, designing the content and delivery method, and evaluating the effectiveness of the training.

At its core, instructional design is about creating courses that help learners acquire new skills and knowledge in the most effective and efficient way possible.

Why Do Companies Need Instructional Designers?

Companies need instructional designers for a variety of reasons. For one, hiring a skilled instructional designer can help you create high-quality training programs that are tailored to your specific needs and goals. This means that your employees will be able to learn faster and retain more information, which can lead to increased productivity and better outcomes for your business.

Instructional designers are also experts in creating engaging and interactive courses that keep learners interested and motivated. This is crucial for online courses, where learners can easily become disengaged and distracted.

The Most Common Types of Freelancers with Instructional Design Expertise

There are a few different types of freelancers that have expertise in instructional design. Here are some of the most common:

  • Instructional Designers: These are professionals who specialize in creating training programs and courses. They typically have a background in education, psychology, or instructional technology.
  • Content Developers: Content developers are responsible for creating the actual content of a course, including text, images, and videos. They work closely with instructional designers to ensure that the content is aligned with the learning objectives.
  • Subject Matter Experts: Subject matter experts are individuals who have expertise in a particular field or subject matter. They work with instructional designers and content developers to ensure that the content is accurate and up-to-date.

How to Hire Freelancers with Instructional Design Expertise

If you're looking to hire a freelancer with instructional design expertise, there are a few things you should keep in mind. Here's a step-by-step guide:

  1. Identify Your Needs: Before you start looking for a freelancer, it's important to identify your specific training needs. What kind of training do you need? Who is your target audience? What are your learning objectives?
  2. Look for Experience: When evaluating potential freelancers, look for those with experience creating similar training programs. Ask for samples of their work and references from past clients.
  3. Consider Their Methodology: Different instructional designers have different methodologies and approaches to creating training programs. Make sure the freelancer's methodology aligns with your goals and needs.
  4. Communicate Clearly: Make sure you communicate your expectations clearly with the freelancer. This includes things like deadlines, budget, and the scope of the project.
  5. Collaborate Throughout the Process: Finally, make sure you collaborate closely with the freelancer throughout the design and development process. This will ensure that the final product meets your needs and expectations.

What Happens if You Don't Have Instructional Design Expertise?

If you don't have instructional design expertise, you run the risk of creating training programs that are ineffective and inefficient. Without a solid understanding of instructional design principles, you might create courses that are too long, too dense, or not engaging enough. This can lead to poor outcomes for your learners and your business.

By hiring a freelancer with expertise in instructional design, you can be sure that your training programs are effective, efficient, and engaging. This can lead to improved outcomes for your business and a more skilled and knowledgeable workforce.


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Don’t just take our word for it...

  • “I used Learnexus because I knew they could deliver what I needed…someone who had a robust portfolio and someone who specialized in producing massive, open online education courses.” Georgianna, PhD

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  • “We had conversations with probably four or five [Learnexus freelancers], then narrowed our choice down to our top candidate. All of them had experience. That's a good problem to have when you’re presented with an abundance of the skillset.” Tate, Transformation and Enablement Manager

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