Hire L&D Experts Skilled in Case Studies

Detailed stories or scenarios used to teach a lesson or highlight a best practice.

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How to Hire Freelancer Experts in Case Studies

Are you looking to create engaging training content that will truly resonate with your employees or customers? One format that has proven effective time and time again is the use of case studies. In this article, we'll cover everything you need to know about case studies as a training format, including the types of training deliverables that use the format, the types of freelancers you may need to hire, and how to build and deliver effective training using case studies.

What are Case Studies?

Case studies are a type of training format that use real-world examples to illustrate a particular concept or skill. These examples can come from a variety of industries and can be used to teach a wide range of topics. They are often used in professional development, marketing, and sales training.

Common Case Study Training Deliverables

There are many different types of training deliverables that use case studies, including:

  • Training Videos
  • Webinars
  • PDFs
  • Interactive Training Modules

Common Types of Training Topics That Use Case Studies

Case studies can be used to teach a wide range of topics, including:

  • Leadership
  • Marketing
  • Sales
  • Project Management
  • Customer Service

Types of Freelancers Needed to Create and/or Deliver Case Studies Effectively

If you're looking to create or deliver effective case study training, you may need to hire one or more of the following types of freelancers:

  • Instructional Designers
  • Content Writers
  • Video Producers
  • E-learning Developers

How to Hire for Case Study Training Needs

When hiring for case study training needs, it's important to look for freelancers who have experience working with case studies and who have a proven track record of delivering effective training. Look for examples of their work and ask for references to ensure that they're a good fit for your project.

Building and Delivering Effective Training Using Case Studies

When building and delivering effective training using case studies, it's important to keep the following tips in mind:

  • Choose the right case studies - Make sure the case studies you choose are relevant to your audience and the topic you're teaching.
  • Keep it concise - Don't overload your training with too many case studies. Keep it focused and concise.
  • Use real-world examples - The more real-world examples you can include, the better your training will resonate with your audience.
  • Engage your audience - Use interactive elements like quizzes and polls to keep your audience engaged throughout the training.

Why Companies Must Use Case Studies as a Training Format Effectively

Case studies are an effective way to teach new concepts and skills to employees or customers. When used effectively, they can help improve retention rates and ensure that your audience is truly engaged with the material. However, when case studies are not used effectively, they can become boring or confusing, ultimately defeating the purpose of the training.


If you're looking to create engaging and effective training content, consider using case studies as a format. By hiring the right freelancers and keeping the tips above in mind, you can create training that truly resonates with your audience and improves retention rates.


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Don’t just take our word for it...

  • “I used Learnexus because I knew they could deliver what I needed…someone who had a robust portfolio and someone who specialized in producing massive, open online education courses.” Georgianna, PhD

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  • “We had conversations with probably four or five [Learnexus freelancers], then narrowed our choice down to our top candidate. All of them had experience. That's a good problem to have when you’re presented with an abundance of the skillset.” Tate, Transformation and Enablement Manager

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