Don’t Abandon Video Learning: Stats That Prove Its Value & Tips for Success

Thomas Bril
L&D Specialist
Don’t Abandon Video Learning: Stats That Prove Its Value & Tips for Success

In the age of information overload, it’s easy to overlook the value of video learning. But before you dismiss it as just another flashy distraction, consider this: research shows that video learning has a profound impact on retention and productivity, and it’s more accessible than ever before. So, don’t abandon video learning just yet! Instead, let’s look at some stats that prove its value and showcase how you can make it even more effective for your organization.

Stat #1: Improved Retention Rates

Did you know that employees retain 80% of the information they learn through video compared to just 20% retention for text? That’s what an L&D professional at a leading Fortune 500 company discovered when they made the shift to video learning. As a result, their team saw a significant improvement in employee engagement and productivity.

Stat #2: Time and Cost Savings

Video learning can save your organization a lot of time and money. For instance, one L&D manager at a global corporation found that by implementing video learning for their new hire training program, they reduced the overall training time by 50% and cut training costs by up to 60%. Imagine what your company could do with those savings!

Stat #3: Greater Flexibility and Scalability

With video learning, your organization can quickly adapt to changing business needs and scale up training initiatives. As an L&D specialist from a top technology company puts it, “Video learning has allowed us to easily update our training materials and reach more employees than we ever could with traditional methods.”

Stat #4: Enhanced Collaboration and Engagement

Video learning encourages interaction and collaboration among employees. According to an L&D professional at a major financial institution, “Our team has become more engaged in discussions, and we’ve seen a noticeable improvement in collaboration since implementing video learning.”

Making Video Learning More Effective

While the stats speak for themselves, there’s always room for improvement. Here are some ways to make your video learning even more effective:

  • Keep videos short and focused on a single topic.
  • Include interactive elements, such as quizzes and polls, to keep employees engaged.
  • Make videos accessible on multiple devices, so employees can learn at their own pace and on their preferred platform.
  • Regularly update video content to keep it fresh and relevant.

Learnexus: Your Partner in Effective Video Learning

At Learnexus, we understand the value of video learning and can help you find the best freelancers with highly specific skills and experience in Learning & Development. Our platform offers a 47% cost saving compared to traditional procurement methods, saving managers time and eliminating procurement issues with a single master services agreement. Don’t abandon video learning – let Learnexus help you make it even more effective for your organization!